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Marketing Transformation: Marketing Practice in an Ever Changing World

Marketing Transformation: Marketing Practice in an Ever Changing World

Serie:
Undertitel: Proceedings of the 2017 Academy of Marketing Science (AMS) World Marketing Congress (WMC) Developments in Marketing Science: Proceedings of the Academy of Marketing Science
Redaktör: Rossi, Patricia , Krey, Nina
Upplaga: Softcover reprint of the original 1st ed. 2018
Höjd: 235 mm
Bredd: 155 mm
Omfång: 322 s.
Övrig information:
Switzerland, Springer International Publishing AG
  • BOK (Häftad)
  • ISBN/EAN: 9783319886527
  • Utgivning: 2018-06-23
  • Upplaga: Softcover reprint of the original 1st ed. 2018
  • Utgivare: Springer International Publishing AG
  • Språk: Engelska
  • Utgivningsland: Switzerland
  • Art. nr: 4631967
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