Brand Success
BOK (Häftad)
- Kogan Page Ltd
- 2011-05-03
- Engelska
Gain invaluable advice from brand managers, psychologists, academics and other experts, on identifying the elements of a successful brand and applying them to your own to win the competitive edge.
| Undertitel: | How the World's Top 100 Brands Thrive and Survive |
| Upplaga: | 2 Revised edition |
| Vikt: | 0.386 kg |
| Höjd: | 213 mm |
| Bredd: | 141 mm |
| Djup: | 18 mm |
| Omfång: | 304 s. |
| Övrig information: | United Kingdom, Kogan Page Ltd |
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