Research on Islamic Business Concepts
BOK (Inbunden)
- Springer International Publishing AG
- 2023-01-02
- Engelska
Papers include topics such as understanding Muslim consumer behavior, services marketing, implications and implementation of Halal business practices, social media marketing, ecommerce strategies, and overall business strategy.
| Serie: | |
| Undertitel: | Proceedings of the 12th Global Islamic Marketing Conference, December 2021 Springer Proceedings in Business and Economics |
| Redaktör: | Ramadani, Veland, Terzi, Hasan, Zeqiri, Jusuf, Dana, Leo Paul, Alserhan, Baker Ahmad, Bayirli, Mehmet |
| Upplaga: | 2023 ed. |
| Höjd: | 235 mm |
| Bredd: | 155 mm |
| Omfång: | 274 s. |
| Övrig information: | Switzerland, Springer International Publishing AG |
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